Blog

The evolving landscape of retail technology: A fireside chat

COVID-19 acted as a catalyst for digital transformation across multiple industries, with McKinsey citing that the world saw two years’ worth of digital transformation in just two months. A retailer’s e-commerce channel suddenly become critical as stores across the world faced temporary or permanent closures. Surprisingly, how retailers manage and handle payments has not largely changed, with many decisively stuck 20 years in the past. To ultimately transform, retailers need flexible, scalable, and customizable payment infrastructure.

The future of technology is in the cloud. Retailers need a payment and hosting platform that works both today and wherever digital commerce takes them in the future. Shopping carts are going headless and cloud-based, as is stock control, shipping and even warehousing solutions. In the not too distant future, retailers won’t own a single server. To take on digital transformation, retailers need to choose a platform that works now, will work with their infrastructure in the future, and functions wherever and however it’s deployed.

In this fireside chat, Martin Newman, retail expert and founder of The Consumer First Group, joins John Lunn, Founder and CEO of cloud-native payment orchestration platform, Gr4vy, and Osvaldo Spadano, Founder and CEO of hosting provider, Akoova, to discuss:

  • Innovation and development in retail technology
  • The impact increased consumer choice has had on merchants
  • Gen Z and their preferences for payments
  • ‘The Great Resignation’ and talent shortages in the industry
  • How retailers should be future-proofing their operations from a technology perspective

Watch their discussion in full, and check out why companies like ELEVEN Sports have chosen to partner with Gr4vy in this case study.

If you’re a retailer and you’re seeing a growing number of transactions online, expanding internationally, have difficulty complying with local data and privacy law, and have a need for additional payment methods, find out how Gr4vy’s cloud-native payment orchestration platform can help. Check out Gr4vy’s platform, or get in touch with a member of our team.

If you’re a payment service provider and you’re interested in reaching new customers, and bringing value to existing ones, discover how you can partner with Gr4vy.

Gr4vy

Recent Posts

Fraud prevention in European e-commerce

E-commerce fraud continues to rise across Europe in 2025. Criminals are exploiting real-time payment rails,…

1 day ago

Acquirer fee optimization in Europe: Strategies for faster authorization and lower costs

Payments drive revenue, but they also carry significant cost. For European merchants, acquirer fees are…

5 days ago

How Real-Time Account Updater help merchants rescue revenue and reduce declines

By Cristiano Betta, Founder and CPO at Gr4vy Every Decline is a Lost Opportunity in…

6 days ago

Embedded payments compliance in Europe: What merchants need to know

Embedded payments are reshaping commerce in Europe. From marketplaces and ride-hailing platforms to SaaS products…

1 week ago

Why payment orchestration matters for European merchants expanding cross-border

Expanding across Europe is not a matter of flipping a switch. Each country has its…

2 weeks ago

What is sovereign cloud? An updated guide

Sovereign cloud has become a necessary step for industries under pressure to protect data, meet…

2 weeks ago