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Our Vision

Gr4vy aims to be the platform of choice by which all merchants deploy payment infrastructure worldwide. It’s our vision to be the go-to destination for developers and merchants when thinking about payments.

Our Story

Gr4vy was founded in 2020 by John Lunn, Ali Minaei and Cristiano Betta, a team of payment experts with over 30 years of combined experience working in the most successful payment companies in the world. The company is based in California.

Throughout his years in the payments industry, founder and CEO John Lunn kept seeing the same problem. Payment companies around the world built ‘the pipes’ - something to process payments - for merchants, but they weren’t building the ‘plumbing’ - the infrastructure to manage and scale those services. This gap, essentially, created an environment in which merchants had to build large, complex payment teams to support and manage their payment stacks. Recognizing there was a better way, John and his co-founders created Gr4vy.

Gr4vy is the only payment orchestration platform built natively in the cloud, whose infrastructure gives merchants the ability to expand and control their payment stack from anywhere. The company’s intuitive, cutting-edge payment orchestration platform (POP) leverages the power of the cloud to modernize payments infrastructure and empower merchants - without the hassle or need for large payment teams.

Backers & Supporters

Investors, advocates and believers in a better way to handle payments.